Requirements for door shops

The opening of the Steel Line door shop facility means compliance with certain requirements to door samples in the shop and to the shop itself, which should correspond to design project provided by the Steel Line company.

Brand shop Monobrand shop Brand section

Brand shop

Brand Shop is a separate entity, decorated according to the rules of Steel Line Company, which presents products of the factory (entrance doors) and interior doors (optional). Brand of the interior doors must be agreed with Steel Line Company.

Qualifications for Brand shop

  • Shop should have at least 50 m2;
  • At least 15 door samples represented;
  • The location of the brand shop must be agreed upon with Steel Line Company.

Product Range

  • 30 % of the doors in Basic segment;
  • 40 % of the doors in Middle segment;
  • 30 % of the doors in Premium segment;
  • Interior doors should have no more than 30 % of the doors presented in the shop;
  • There must be at least one white door, the rest of the product range is up to a dealer.

Requirements for door samples

  • Space between doors must be at least 200 mm;
  • All the doors must be located on perimeter of the door shop;
  • The space between the floor and the door should be no more than 30 mm.

Branding

  • Outdoor advertising, clients’ corner, branded shelf for printed advertising materials;
  • Branded price holders must be located 1 500 mm above the floor and on the side where the door opens;
  • Manager’s stand or table must have rolled curtain and plastic box with Steel Line logo.

It is strictly prohibited to have any other brands of doors presented in the shop.

In order to have a status of a Brand Shop and receive maximum discount, the shop must completely adhere to the design provided by Steel Line designers.

Interior decorations

Manager’s workstation must be equipped with the stand, desk and the chair. There must be two chairs for the customers, children's table with chairs, TV-stand, sofa or chairs for waiting customers with the coffee table.

Technical Equipment

Brand shop should have a computer or laptop with an Internet connection, a printer; TV set, cooler with drinking water, air conditioning and coffee maker.

  • Inside walls

    Walls should have plaster with a fine relief or paintable wallpaper, preferably white. Wall materials are discussed separately.

  • Ceiling

    Tensioner, suspended, grilyato or Armstrong ceiling. The final decision is made on the basis of technical conditions.

  • Floor in the door shop

    Ceramic tiles are emplaced wit 45⁰ angle, size of the tile 500×500 mm, floor skirting put on the perimeter of the room.

  • Door openings

    Door opening must be sealed, if necessary, must be painted in the same color as the walls.

  • Eaves

    Color — white, depth — 400 mm. Installed if necessary.

  • Lighting

    Depends on the ceiling and how much natural light does the shop have.

Examples of Brand shops (pictures)

Monobrand shop

Monobrand shop is a shop decorated according to the rules of Steel Line Company. The shop presents products of Steel Line brand and other goods on which you agreed with the Steel Line Company.

Requirements for the shop

  • The location of the shop must be agreed upon ahead of time;
  • At least 5 door samples.

Product range

  • Products of Steel Line represented at least two price ranges;
  • Other doors can be presented as well but brands should be agreed upon with the Steel Line company;
  • Other doors should have no more than 30 % of the product range.

Requirements to the door samples

  • Distance between the door must be at least 200 mm;
  • Distance from the floor to the bottom of the door must be no more than 30 mm;
  • Door samples must be places around the perimeter of the shop but additional construction with door samples is also possible.

Branding

  • Outdoor advertising, clients’ corner, branded shelf for printed advertising materials;
  • Branded price holders must be located 1 500 mm above the floor and on the side where the door opens;
  • Manager’s stand or table must have rolled curtain and plastic box with Steel Line logo.

It is strictly prohibited to have any other brands of doors presented in the shop.

In order to have a status of a Monobrand shop and receive maximum discount, the shop must completely adhere to the design provided by Steel Line designers.

Interior Decorations

Manager’s workstation must be equipped with the stand, desk and the chair. There must be two chairs for the customers, TV-stand, sofa or chairs for waiting customers with the coffee table.

Technical Equipment

Brand shop should have a computer or laptop with an Internet connection, a printer.

  • Inside walls

    Walls should have plaster with a fine relief or paintable wallpaper, preferably white. Wall materials are discussed separately.

  • Ceiling

    Tensioner, suspended, grilyato or Armstrong ceiling. The final decision is made on the basis of technical conditions.

  • Floor in the door shop

    Ceramic tiles are emplaced wit 45⁰ angle, size of the tile 500×500 mm, floor skirting put on the perimeter of the room.

  • Door openings

    Door opening must be sealed, if necessary, must be painted in the same color as the walls.

  • Eaves

    Color — white, depth — 400 mm. Installed if necessary.

  • Lighting

    Depends on the ceiling and how much natural light does the shop have. It is strictly prohibited to have any other brands of doors presented in the shop.

Examples of Monobrand shops (pictures)

Brand section

Brand Section is a construction within the multi brand door store that sells other brands of door and/or other products.

Requirements for brand section

  • Must have at least 5 samples.

Requirements to the samples

  • Distance between the door must be at least 200 mm;
  • Distance from the floor to the bottom of the door must be no more than 30 mm;
  • Door samples must be places around the perimeter of the shop but additional construction with door samples is also possible.

Branding

  • Advertising plastic box with Steel Line logo.

In order to have a status of Brand Section and receive maximum discount, the brand section must completely adhere to the design provided by Steel Line designers.

  • Inside walls

    Walls should have plaster with a fine relief or paintable wallpaper, preferably white. Wall materials are discussed separately.

  • Door openings

    Door opening must be sealed, if necessary, must be painted in the same color as the walls.

  • Eaves

    Color — white, depth — 400 mm. Installed if necessary.

Examples of Brand sections (pictures)

Detailed requirements

If you want to know more details on requirements or receive more information about discounts on our doors, please, send us your request and we will contact you in the near future.

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